What We're Reading - July 16

Posted by Lisa King under Social Media , Web Strategy

Social Media Integration

Social Fresh talks about Old Spice's integration of social media into their new ad campaign.

What does your logo really say?

Last week we mentioned the string of code inside the U.S. Cyber Command logo. The Roxor bring us other logos with hidden messages.

Brand Management

Search Engine Watch discusses what LeBron James can teach us about brand reputation management & messaging.

Not just for developers anymore

App creation is now for everyone with Google's App Inventor tool. Well, everyone with an Android phone. The tool is in beta and allows you to build your own app by selecting options for how it should look and act.

Earlybird discounts

Last week we told you about @earlybird - the new Twitter account for sponsored discounts. This week the first special offer arrived - a deal for 2 for 1 tickets to Disney's Sorcerer's Apprentice.

« What We're Reading - July 9 | Main | 3 Lessons the Old Spice Guy Taught Us About Marketing »

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